Apart from macroeconomic and global factors, microeconomic conditions play an important part within these deep structural changes, compelling us to review various theoretical and practical issues related to enterprise competitiveness and enterprise development strategies.
New types of services have a key meaning in the knowledge-based economy. The new services are characterized by a new form of delivery to the recipient as well as by different ways of service management. What is also new here is the degree of intangibility. These services are heterogenic in nature. Literature in this field lists many different, ofter conflicting or controversial methods of classification.